Comparison Planning - The Future of Funeral Arrangements?

May 8, 2012 | 0 Comments
eFuneral's Funeral Home Comparison Tool Helps You Make Funeral Arrangements

Innovation in funeral planning? Now, individuals making funeral arrangements can compare funeral homes on eFuneral.com.

Innovation is coming to funeral planning – individuals making funeral arrangements can now compare funeral homes with the click of a button.

From looking up cars on AutoTrader to looking up restaurants on Yelp, more and more people are using the Internet to gather information before making purchases, both big and small. According to research by Econsultancy, 83 percent of Americans shop online, and they’re turning to the Internet for convenience, time savings, and cost savings.

The idea of comparison planning or shopping is not new or complex; it’s something we do all the time, digitally and off-line. But when it comes to funeral planning, traditionally, making funeral arrangements and comparing funeral homes have been stressful and inconvenient. Until now, there has not been a comprehensive digital option for comparison-funeral-planners. And for those trying to comparison-plan offline, it’s tedious and difficult to call up multiple funeral homes to inquire about their services and prices. And, until eFuneral launched in 2012, there was no easy way, online or manual, to get unbiased reviews and ratings of the funeral homes in a given area.

Researching funeral homes and making funeral arrangements should be just as simple as researching houses, cars, cell phones, hotels, shoes, or restaurants – individuals should be able to compare funeral home prices, options, and service quality before selecting a funeral home. And that’s exactly where eFuneral comes in. With average funeral costs nearing $8,000, eFuneral hopes to give individuals as much information as possible so they can select the funeral home that best meets their needs. By simply browsing through funeral home profiles on eFuneral.com, individuals can compare what funeral directors charge for the same service. The site also includes other individuals’ quality ratings and reviews of funeral homes, along with information on funeral home merchandise options.

eFuneral aggregates information from funeral homes so that individuals and families don’t have to worry about searching for the information themselves. Comparing funeral homes on eFuneral helps individuals simply find the funeral home that best meets their needs.


Leah Yomtovian Roush is the Senior Manager of Strategic Development for Cleveland, Ohio-based eFuneral, a comprehensive and free online resource that enables those thinking about end-of-life to research, plan, and arrange a wide variety of funeral-related services. Leah is the editor of eFuneral's Online Resource Center, and she manages the company's marketing efforts and develops strategies for company growth. Leah also serves on the Boards of multiple non-profit organizations, helping them expand their reaches and increase their impacts.